Word: layout
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Cameras are used for production, protection and sales. IBM uses photographs to make printed circuit boards for computers, and McDonnell Aircraft saves $28 and 15 man-hours on each engineering layout by using cameras for reproduction. As a protection against forgers, cameras snap pictures of people who cash checks in supermarkets and banks. Newark's Beauty Industries Inc. uses an instant-picture Polaroid as a sales tool, photographing a beauty parlor's client and then overlaying different hair styles on the photo so that the customer can see how she will look...
...something," said one respondent. "If they do mention something I'm interested in, it slides right by me." "The same thing over and over," was the frequent complaint. In contrast, the newspaper reader can follow the path of his own interests, guided but not compelled by headlines and layout...
...plays with her electric trains. The trains come in kits from Germany. She assembles them herself and has them running all over a bedroom. "I never had any toys as a child," she says, "and now I can afford them. I'm going to have the darnedest train layout you ever saw. I've ordered a waterfall from England and a ski lift, and hoboes to ride in the boxcars, and cows and cities. I'm going to have my own crashes right out of Charles Addams...
Cambridge 38 is a magazine that has yet to live up to its layout. Usually one of the most attractive undergraduate publications around, 38 scores once again with its photographs and artwork, but its content, with one exception, drags down the level of the issue...
Five Harvard golfers compiled a score of 371 as each shot 36 holes over the South Shore layout. Tufts trailed the Crimson by seven strokes to take second place...