Word: layout
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...long time the Dramatic Club, and more recently the Theater Workshop, have been struggling with Sanders' physical layout. The stage itself meets the requirements of Elizabethan drama, and impressionist plays like "Our Town," where any hare platform will do. The choice of plays has often revolved on the problem of what can be done with poor old 16th century Sanders. In some cases, a whack at a play that is neither impressionist nor Elizabethan has produced ingenious efforts at staging the near impossible, but for the most part, the Sanders stage lias severely limited the selection of material...
Last week a picture suspiciously like their faked shot turned up in a full-page layout that replaced the editorial page in most of the Hearst papers. Cried its caption, in a single horrified breath: "Throughout the nation, this scene is being reenacted on a scale increasing at a rate that has brought a rising tide of demand for a law to end promiscuous drinking by women." Brayed a banner headline: AMERICA'S TRAGEDY-THE FEMALE BARFLY. As if to show the world-and his editors-that there was life in the old boy yet, aged (84), ailing William...
...Layout editors, worried about big white spaces opposite many pictures, again appealed yesterday to the procrastinators who have not returned their biography blanks. New questionnaires will be sent out later this week to all whose life historic are still not returned...
...Manhattan's Wall Street Journal bought what was said to be the largest magazine ad ever. In a 48-page spread in next week's Advertising Age, the Journal reproduced ads from all business advertisers in its 26 September issues. The cost: $16,800, plus printing and layout cost...
...Congressman Jim Barnes, of Illinois, to send him all the statistics he could find. Chuck alerted Manhattan's and Chicago's advertising agencies. "Get some ideas." He told the agency men to meet him three days hence in Washington's Carlton Hotel. While copywriters and layout artists worked and slept in their offices and a Chicago photocopy company worked overtime copying posters and exhibits, Luckman retired with reports to bone up on the problem of food. The problem was gigantic but simple. To save Europe, the U.S. had to ship 570,000,000 bushels of grain abroad...