Word: lazaruses
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When poet Emma Lazarus wrote those words of welcome for the Statue of Liberty, there was a certain logic to America's open-arms policy towards immigration. The sparsely-populated nation, its industrial economy just beginning to take off, needed the low-wage factory workers and energetic small farmers streaming out of Europe...
Toys R Us is the creation of Charles Lazarus, 58, who has been selling children's wares since 1948. Lazarus began with a kiddy furniture store in Washington, D.C., that he called National Baby Shop. He changed the name to Children's Super-mart in 1954, and reversed the three Rs on the sign and company stationery to attract attention. Says he: "We used the backward R because it made the name distinctive. Everybody remembered it." Customers used to come into the store regularly and tell the manager that letters on the sign out front were backward...
...first store to bear the new Toys R Us name was in Rockville, Md., where the letters on the old sign were too small to be seen from the highway. Local laws kept Lazarus from building a bigger sign, so the solution was to have the new name...
...Lazarus sold his four Toys R Us outlets to Interstate Stores in 1966 for $7.5 million in cash, and he took over management of Interstate's toy operation. The company was overextended, though, and it went bankrupt in 1974. Yet Toys R Us stores flourished even while Interstate was going through bankruptcy, and it emerged from the court-ordered reorganization in 1978 as the surviving company. The firm's sales have nearly doubled since then to reach $597 million in the fiscal year ending last Feb. 1 , with profits coming to $28.9 million. Lazarus has opened...
...more chilling. Instead, director Josh Waletzky '68 locuses on the culture built up over centuries by the Jews of Poland, and Images acts as a powerful affirmation of a people who clung to hope in the face of the caprice of Europe. Waletzky, together with co-producer Susan Lazarus, has produced a stunning documentary, digging up a wealth of stunning stills and creating an almost surreal setting. The eyes in the manifold black-and-white photos and primitive film footage peer out penetratingly. If the test of any documentary is its ability to capture mood and convey a message. Rabetzky...