Word: lcd
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Dates: during 2000-2009
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...when Machida became president in 1998, it all began to change. Sharp, he knew, had long excelled at developing products featuring liquid crystal displays (LCDs). It released the first mass-market LCD calculator in 1973, developed its first flat-panel LCD television in 1987, and dabbled in LCD televisions throughout the 1990s. Building on this head start, Machida moved LCD TVs to the forefront of Sharp's strategy. He spent heavily over three years on the design, manufacture and marketing of a new flagship TV brand dubbed Aquos?and his bet paid off. Launched in January 2001?a moment referred...
...Likewise, in his core business of manufacturing LCDs, Machida is playing to Sharp's technological strengths instead of diversifying into areas where it's doomed to defeat. Taking on Goliaths like LG Electronics and Samsung Electronics across every LCD product line would be suicide, he says. They're dominant, for example, in mass-market LCD panels used in smaller, cheaper TVs and in laptops. Rather than engage them in a murderous price war, Sharp concentrates almost exclusively on ever-larger TVs or on small, high-quality panels found in cell phones, car navigation systems, and hand-held game players like...
...sheet yielding eight 45-in. screens. But Sharp's competitors have also joined the race. A joint venture between LG Electronics and Royal Philips Electronics is spending $5.1 billion to create the world's largest plant for LCDs, while Sony and Samsung are teaming up for a $2 billion LCD venture. Hitachi, Toshiba and Matsushita have similarly joined forces, and even Dell, the American computer maker, is getting into the flat-panel game. For now, however, Sharp is happy to go it alone, hoping that it's strong enough technologically to maintain its leadership position without a partner...
...mind-bender is captured for the first time in a funky yo-yo size sphere that comes in four bright colors—golden yellow, ocean blue, dark purple, and red. “Are you an animal, vegetable mineral, or unknown?” questions the two-inch LCD screen, daring all cynics to try their hands at beating the game. The glowing orb then asks 19 more questions, letting the user choose between possible answers yes, no, sometimes, and unknown...
...models biting into apples over the tag line SWEETER ONE.) The H10 is about the same size as the mini, has about the same storage capacity and likewise comes in designer colors, but it offers features that Apple doesn't: a removable Li-Ion battery, a 1.5-in. color LCD, an FM radio tuner and voice recording. At the CeBIT electronics show in Germany last month, iRiver's parent company announced that it would introduce 20-GB and 1-GB versions, starting at $440 and $270, respectively...