Word: leaned
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Dates: during 1960-1969
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Oklahoma: Lean, handsome Republican Bud Wilkinson, 48, has a great record as Sooner football coach going for him. Democrat Fred R. Harris, 33, who upset Incumbent Howard Edmondson in the party primary, has Johnson's coattails (he hopes) and the late Senator Bob Kerr's organization going for him. Wilkinson by a whisker...
...revolt brewing inside Curtis Publishing Co. has been wide spread in the trade for months-partly because of leaks from the combatants themselves, who have been jockeying for outside editorial support. Since neither the image nor the health of this once sturdy old magazine house, now fallen on lean times, could possibly improve by airing the story of a savage, behind-scenes struggle for power, the contestants might have been expected to keep this intelligence where it be longed: behind scenes. But last week Curtis' unhappy secret was out. In a story obviously leaked by participants, the New York...
...fully effective, say psychologists, a slogan should express a single idea in seven words or less. "It is a psychological fact," says Harvard's Gordon Allport, "that seven is the normal limit of rote memory." (Example: telephone numbers.) Whether plugging cat food or a candidate, sloganeers lean heavily on such verbal devices as alliteration ("Korea, Communism, Corruption"), rhyme ("All the way with L.B.J."), or a combination of both ("Tippecanoe and Tyler Too").* Other familiar standbys are paradox ("We have nothing to fear but fear itself"), metaphor ("Just the kiss of the hops"), metonymy ("The full dinner pail"), parody...
...When businessmen start building up their inventories at a rapid pace, they have historically helped bring on inflation, which the Government then seeks to curb by boosting interest rates and slowing down the economy. The current economic expansion has been long-lived and steady precisely because inventories have stayed lean, prices stable and credit free and easy. Last week, however, there were rumblings, rumors and signs of concern on all three fronts...
...group of Harvard Republicans, Democrats, and independents, angered "by the ruthless power play being attempted by a lean and hungry Robert Kennedy," have formed a Students for Keating Club. The organization will seek University recognition today...