Word: learnvest
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...Tobel—who first envisioned the Web site during her senior year at Harvard—said that LearnVest aims to be more personalized than other financial Web sites. It walks users through financial milestones from getting a first job to paying off student loans, then offers gift cards and other rewards when they complete units on the site...
...site is designed for women under 30, though von Tobel emphasized that LearnVest is open to anyone...
Brian C. Pfeifer, a second-year HBS student who worked at LearnVest over the summer, said that the female focus is appropriate, since “a lot of finance in general is catered...
Last summer, Ono Horn interned at LearnVest, a personal finance and education startup. This month, she has been interviewing rigorously with financial institutions and consulting firms...