Word: lecithin
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Dates: during 2000-2009
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...feed, to their mills that grind the corn, to farmers who grow it. To put the GM-free label on his ice cream, Straus will have to trace the chickens that provided the egg yolks, the grain used in the alcohol that carries his vanilla extract and the soy lecithin used as an emulsifier for his chocolate chips...
Other purported memory potions include such nonsteroidal anti-inflammatories (NSAIDS) as Advil and Motrin, which in one study appeared to reduce the risk of Alzheimer's disease as much as 50% over a 15-year period. Lecithin, vitamin B12 and folic acid also generate buzz in the memory biz, but again there is little or no in-the-lab science to back up the claimed benefits. "There just aren't any good data that we know of," says Buckholtz...