Word: led
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Reality is more than a TV genre now. It's the burgeoning career field that led Richard Heene to perpetrate the Balloon Boy hoax, and Tareq and Michaele Salahi to crash a White House dinner, Bravo TV cameras in tow. It's the content mill for the cable-tabloid-blog machine, employing human punch lines like Rod Blagojevich, the disgraced governor turned contestant on Celebrity Apprentice. It's everywhere. When Scott Brown won an upset Senate victory in Massachusetts, he was joined onstage by his daughter Ayla, an American Idol semifinalist from Season...
...what message is it all sending? The viralization of people like American Idol's General Larry (Pants on the Ground) Platt and William Hung before him has led to the charge that reality TV invites us to laugh at little people for sport. The fame of Jersey Shore's tanning-bed casualties and others brings the critique that reality TV celebrates violence, sluttiness (male and female) and other bad behavior...
...processed ingredients and - this is where Coudreaut's team and other development people come in - a guarantee that new menu items have been tested and tweaked and retested so they can come out looking and tasting roughly the same in every McDonald's in every part of America. (Teams led by other chefs work on other continents; that's why McDonald's has used rice patties as burger buns in Hong Kong and Taiwan and now offers a whole-shrimp sandwich on a steamed bun in Japan...
Coudreaut's quest to improve on time-honored formulas is what led him to the Mac Wrap, a product that will be a good experiment in whether the eating habits of McDonald's customers can be nudged in new directions. Coudreaut's immediate boss, vice president of menu management Wade Thoma, had to push hard inside the Oak Brook headquarters to sell the idea that the Mac Wrap is, in Coudreaut's words, "how people are eating today - on the go, in smaller portion sizes." Smaller doesn't necessarily mean healthier, though. McDonald's is acutely aware of the criticisms...
...Representative of Pennsylvania's 12th District since 1974, Jack led as courageously in Congress as he did in the Marines. A man of great integrity, he bravely spoke out against the war in Iraq in 2005, teaching us the need to distinguish between the war and the warriors who fight...