Word: legendizing
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Coffee mogul Dang Le Nguyen Vu, 31, owes much of the success of his 400-outlet-strong Trung Nguyen franchise to reviving Ca Phe Chon. According to legend, the chon (weasel) would eat the choicest coffee beans, then digest the outer shells, leaving the innards to, um, emerge in long strings. Farmers collected the beans and roasted them?presumably after a thorough washing?to make a rich brew. While Vietnam isn't alone in making such coffee (Indonesia has beans predigested by civets), Vu has brought Ca Phe Chon back in a more sanitary incarnation. He processes the beans...
...will take Weasel Coffee global, with Trung Nguyen caf?s scheduled to open this year in Singapore and Japan. "Weasel Coffee will be one of our main marketing strategies," Vu says. "We want to keep the legend alive." Just so long as he doesn't use live weasels...
...MARRIED. ERIC CLAPTON, 56, British rock-'n'-roll legend, to American graphic artist Melia McEnery, 25, the mother of their six-month-old daughter, Julie Rose; in Ripley, southern England. It was a surprise ceremony for the guests, who thought they were attending the child's baptism. This is the guitarist's second marriage: he divorced Patti Boyd, whom he had "stolen" from George Harrison, in 1988. DIED. JULIA PHILLIPS, 57, Oscar-winning producer of The Sting and Taxi Driver and author of the New York Times bestseller You'll Never Eat Lunch in This Town Again; in Los Angeles...
...Hicks and His Hot Licks, "Beatin' the Heat" The comeback album from the '70s legend was one of the year's best surprises, with a batch of tunes almost as catchy, breezy and funny as those of his prime. An all-star cast of guests (Costello, Setzer, Midler) provides some spice, but Hicks sets the table all by himself...
...could play drama or comedy on the screen, but it was on the stage that he made his legend. Sir (Arthur) John Gielgud delivered storied portrayals of Hamlet, Macbeth, Romeo and Richard II, and triumphed as a director as well. He was mentor, friend and equal to his fellow knight, Sir Alec Guinness...