Word: lemon
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...been stumping Iowa for two years. He had visited all 99 counties--and his first campaign for the presidency seemed a total bust. He was in last place in the polls, having once been first. He had literally lost his voice. I remember him sipping boiled water laced with lemon and honey as he trudged door-to-door in the snow. "People were telling me, 'I know I promised to support you, but I think I made a mistake,'" the Congressman told me, with a laugh, over turkey sandwiches in his Iowa campaign office last Friday. "But my mother...
...adults supposed to drink? If Steve Hersch has his way, they'll reach for a more mature kind of soda like his. Hersch, 37, is the founder of GuS (Grown up Soda), a new line of less-sweet but intensely flavored sodas such as Dry Valencia Orange, Dry Meyer Lemon and Extra Dry Ginger Ale. "When you grow up, your tastes change," he says. "You want drinks that are less sweet and more flavorful." And he's not the only soft-drink entrepreneur chasing this market. Tommy's Naked Sodas are all-natural beverages made with cane sugar (as opposed...
SIERRA MIST PepsiCo last year called a halt to its distribution deal with 7Up and launched this challenger to 7Up and Sprite. It has a traditional lemon-lime soda taste but is slightly sweeter than the competitors. --L.McL...
Yorke's response to becoming a marketing phenom was to hole up in a recording studio for two years to make a hermetically sealed album. Kid A in 2000 opened with the lyric "Yesterday I woke up sucking on a lemon," and then it got dark. Melodies were buried under horns bleating free jazz and drum machines vomiting arrhythmia. The lyrics were difficult to hear, and those that did make it through were not about sunshine and lollipops. The process of making Kid A, by Yorke's admission, was as disturbing as the material. Three hundred hours were spent...
...watercress variety, and included carrot mousse on zucchini bread with curry butter, shrimp salad on scallion bread with chipotle-lime butter and sesame chicken on whole grain bread with watercress butter. The tea bread and scones were served with clotted cream as well as strawberry jam and tasty lemon curd. Though we were already outrageously full with amazing food and drink, we found room for the succulent desserts. The rich chocolate apricot ganache tartlett melted in our mouths and made for the perfect ending to a perfect afternoon...