Word: lemongello
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Dates: during 1976-1976
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...familiar-looking young crooner appears on a softly back-lighted stage. While he pumps a microphone and purrs out a ballad, viewers begin to wonder: Como's kid brother maybe? An Italian Goulet? Then on comes the voiceover, hailing the "mood rock" sound of that nationwide heartthrob, Peter Lemongello...
Peter who? Lemongello, 29, is a bland-voiced but relentlessly enterprising tenor from Islip, Long Island. For years he struggled to build a career-through such gimmicks as sending out little boxes of lemon Jell-O to deejays and record-company executives to remind them, should the occasion arise, how to pronounce his name. Now Lemongello and some home-town backers have forcefully raised the momentous question: Can an independent singer hit the big time by marketing himself like so much, well, JellO...
...Lemongello decided that his eight-year struggle to become a nationwide singing idol was hopeless. Too bad, because he certainly looked the part, with his long brown Prince Valiant locks, rosebud lips and gray-green almond-shaped eyes. He had also had all the prescribed early breaks. He had been "discovered" on the Tonight Show four times, sung with Don Rickles in Reno and Vegas, played the Copa, Jimmy's and the Rainbow Room in Manhattan, signed a $7,500 contract with Epic Records and toured the top spas on the Borscht Belt...