Word: leno
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...analogy between politics and the late-night talk shows breaks down eventually. When David Letterman returned--his production company having made a deal with striking writers--and late-night leader Jay Leno came back writerless, the stakes were not so high. And the hosts, unlike the candidates, share an agenda: all vocally support the writers. But late night and politics are symbiotic, needing and feeding off each other. And in a way, the talk shows, which returned just in time for primary season, found themselves asking much the same thing as the political world: What happens when you throw...
...politicians also need the late-night shows, on which they can end-around the harder-edged media. The night before Iowa, Huckabee kicked off Leno's return, answering such hardball questions as "How did you lose all that weight?" and jamming on bass with the house band, à la Bill Clinton blowing sax on Arsenio Hall in 1992. Beats workin...
...late night, there are votes too--ratings--and the results there were also a bit of a surprise. Letterman and his writers delivered the kind of funny, competent show they had before the strike. But Leno drew 2 million more viewers the first night, while Conan O'Brien, winging a wild, anarchic show without writers, had the biggest percentage ratings bump of anyone...
Huckabee, in a way, was a perfect candidate to inaugurate a writerless talk show; whatever the substance of his message, he (and Obama) are also playing on the appeal of the unexpected. Likewise, Hillary Clinton came back in New Hampshire after tweaking her guarded campaign approach. Like Leno, she infused an established, old-school brand with enough difference to renew interest...
...Huckabee said last night, in an appearance with Jay Leno on the Tonight Show, politics is a brutal business. "I tell people that if you can't stand the sight of your own blood, don't run for anything," Huckabee joked. "Just buy a ticket and watch it from the stands." Over 11 months of non-stop campaigning, Huckabee has come from nowhere to earn his place on the field. After Iowa, he'll get a better sense of how long he'll get to keep playing...