Word: leno
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...Leno Show was exactly the wrong solution for NBC's problems, those problems remain real, and they are not only NBC's. DVRs and online media are still killing ad money, and audiences are still shrinking. There may not be room for three big networks programming three hours a night anymore...
...affiliates have great, if temporary, leverage, because NBC needs them to play nice while it's being sold to cable operator Comcast.) And it depends on pleasing an audience used to ER and Law & Order at 10, not Jaywalking. (See TIME's photo-essay "Behind the Scenes with Jay Leno...
...wasn't the only one. Fox recently got Time Warner Cable to agree to pay to retransmit Fox's free over-the-air signal, suggesting that broadcasters could someday operate more like cable channels (with cable subscribers paying for it). Reality shows and newsmagazines are, like the Leno show, devices to fill prime time on the cheap - and they'll fill some of the vacuum left by Leno...
...help beef up the Times's copydesk. But as a consumer, she had a point: Why pay for a product that disappoints her? So what if the newspaper business model is challenging. That's not her problem. Just fix it! (See pictures of Judd Apatow's war on Jay Leno...
Having been burned by the Leno experiment, NBC now says it's going "back to basics." If only it could. I hope the end of Leno at 10 will open room for great new shows on NBC, but the basics of TV aren't going to revert back to the flush 20th century days. Instead, NBC will focus not on inventing TV's next business plan but on trying to be one of the networks left standing when the old plan finally craps out. Simple tooth-and-claw survival: it's the oldest business model...