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Word: lesses (lookup in dictionary) (lookup stats)
Dates: during 1950-1959
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Usage:

...aggressive behavior: a boy can work out on a punching bag instead of hitting baby brother. But when devices such as this are not practicable, parents should not hesitate to use the word "No," and use physical means to enforce it if necessary. "Unequivocal firmness leads to far less trouble than hedging. Giving in to a child's tantrums or unreasonable whims leads only to more difficulty. On the other hand, some parents are fearful of the child and fear they will lose the upper hand, so they say 'No' to everything. This breeds rebellion and weakens...

Author: /time Magazine | Title: Medicine: A Whop for the Psyche | 10/19/1959 | See Source »

...with the public. "A breach of public faith!" thundered NBC. "This deception strikes at the integrity of the networks," echoed CBS. (Dan Enright did not agree. Said he: "A degree of deception is of considerable value in producing shows.") But the networks could not deny that they had been less than thorough in investigating the charges when they were first made; even as late as last October, when NBC took over Dan Enright's and M.C. Jack Barry's supervision of the shows, NBC said that it was doing it so that the partners, in their own words...

Author: /time Magazine | Title: TELEVISION: The Big Fix | 10/19/1959 | See Source »

...INSURANCE RATES will be cut 10% on compact cars by Allstate Insurance Co. because firm says small cars will cause less damage in accidents, have smaller glass area, and are cheaper to repair than big cars...

Author: /time Magazine | Title: Time Clock, Oct. 19, 1959 | 10/19/1959 | See Source »

...preparing 15-and 30-second shorts for radio and TV, warning about stock-market swindlers. Says SEC's Windels: "Fraudulent promoters can do their work so fast that the SEC often cannot stop initial damage. But if the public is warned, then these crooks have far less room to work...

Author: /time Magazine | Title: GOVERNMENT: 25 Years Agrowing | 10/19/1959 | See Source »

Barr's transformation has also wrought changes in his personal life. He has less time to spend with his wife and four children, putter in his rose garden. He spends evenings poring over work in the library of his twelve-room house in suburban Winnetka, Ill. His life has become almost as self-centered as Avery's on the contents of a secret closet in his Chicago office. The closet contains charts of the company and the U.S. economy. In Avery's time the projections all went down; now all the lines go sharply...

Author: /time Magazine | Title: Business: JOHN ANDREW BARR | 10/19/1959 | See Source »

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