Word: lesses
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...taking the algorithm's output and turning it into a headline. Another person writes the article, typically earning $3 to $15, depending on the specified length, and passes it on to a copy editor, who banks $3.50 for fact-checking and fiddling with grammar. All told, it may take less than a day, at a cost of less than $10, for a short article to move through the system and get posted on one of Demand's sites, where it immediately starts earning ad revenue...
Demand does have standards, however. Every article requires at least one source (no Wikipedia allowed), and would-be writers are required to submit a résumé and writing samples, and the company says the approval rate is less than 50%. I'm a journalism-school graduate with a full-time job at a magazine (the one you're reading right now); I got in, but a friend with less journalism experience...
Asia is a tougher row to hoe. The company opened a factory in Pune, India, in 2001 and has several operations and joint ventures in China. But the Indian tractor maker Mahindra & Mahindra has also begun selling its wares - less sophisticated but cheaper - in the U.S. "If Deere is making the Lexus or Mercedes of farm equipment, Mahindra is making Hyundai quality," Tiss says...
Each generation of media has an oedipal relationship with the last. New technologies are born - radio, TV, the Internet - and either kill what came before or render it less relevant. Just so for years, the story of big-network TV has been how it's slowly losing out to cable, video games...
...there's a simple lesson here, not just for TV but also for the rest of old media, including print. As no less an old-media guy than longtime CBS chief Leslie Moonves told the New York Times, "The Internet is our friend, not our enemy." Yes, new technologies can change old institutions and sometimes end them. But they can also enhance old media and even help those of us in the contentmaking business do our jobs. (I kicked around ideas for this column by checking in with TV fans who were following my Twitter feed, twitter.com/poniewozik....