Word: leste
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Dates: during 2000-2009
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This means that CNBC looks at everything, particularly politics, in terms of how it will affect "the Market." The commentators on CNBC murmur about the Market as if it were the Island on Lost: a mystic force that must be placated, lest it become angry and punish us. "The Market doesn't like ..." "What the Market wants...
...hijacking of red and yellow by political groups has forced some Thais to give up wearing both colors, lest they be erroneously placed in one of the two political camps. The number of people who would normally wear yellow on Mondays to honor the King has dropped considerably, not because they respect the monarch any less, but because they don't want to be associated with the PAD. Likewise, soccer-mad Thais who would usually wear red Arsenal or Manchester United jerseys have been forced to think twice about supporting their favorite sports team...
Then there was the appliance salesman who offered to carry my bags as we toured the microwave aisle. When I called my husband to ask him to check some specs online, the salesman offered a pre-emptive discount, lest the surfing turn up the same model cheaper at Best Buy. That night, for the first time, I saw the Hyundai ad promising shoppers that if they buy a car and then lose their job in the next year, they can return it. (See 25 people to blame for the financial crisis...
...viability will require a focus on more than just pricing. Harley-Davidson must reconsider its dependence on its popular touring bikes - which one industry analyst, Tony Gikas, of Piper Jaffray in Minneapolis, says "look like geezer bikes." To some degree, Harley-Davidson can't dramatically alter the bikes' looks, lest it alienate its core patrons. Nevertheless, Gikas says, "You don't find too many 21- and 22-year-old guys with their girlfriends riding around on Harleys. Or wanting...
...successful in cutting carbon emissions rapidly - hardly an easy task - the momentum of climate change will continue for centuries. That means our ability to adapt to the impacts of warming, including more aggressive responses to wildfires like those in Australia, will become all the more critical, lest natural disasters turn into human catastrophes. But it also means that the world we've become accustomed to will change, perhaps irrevocably. The wildfires in southern Australia are already the worst in the nation's history - but they surely won't be the last...