Word: letting
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Dates: during 1940-1949
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...Smith's frequent use of the phrase "off the record" gave a new boost to an old, and often helpful, journalistic practice. It permitted top Government officials to let down their hair before the press -without getting into trouble in the process. By giving a frank-and unquotable-explanation of the background behind official actions, bigwigs had often helped reporters do a better job of interpreting the news. But the handy phrase has long since gotten out of hand. Last week Managing Editor Norman E. Isaacs of the St. Louis Star-Times charged that editors who persisted in kowtowing...
...vicious sides to [this ridiculous] practice is that often you are bound in such a manner that you cannot go to any other source to get the story . . . Every time you bind yourself in one of these absurd confidences, you get scooped. Let the pundits take over all the off-the-record conferences. Let them use the oblique references. Let our own staffs go back to reporting...
...pubs like the Codgers and the Two Brewers. Exploded one news editor: "After all our outcry for more paper, what do we do with it? Throw it away on women's tripe, godawful strips and shoddy fiction!" Replied a feature editor: "Go bury your head! Variety, entertainment, interest . . . Let's shovel it in by the bucket...
...often ran erratically, and almost failed after World War I. Boston's tough Frederic C. Dumaine, an old hand at finding gold in depleted tills,* bought control and resurrected Waltham. To make Waltham pay off, he dropped the designing department, and grudged every nickel spent on advertising, thus let the name be drowned out by younger companies. After cashing in on war contracts, Dumaine sold out in 1944 to Ira Guilden, ex-vice president of the Bulova Watch Co. and former brother-in-law of Watchmaker Arde Bulova...
...Let the bells ring...