Word: levelation
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Dates: during 1950-1959
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Advertising is carried out at minimal cost on a person-to-person level. In the belief that publishing is in "esence a cooperative adventure between author and reader, with the publisher as middle man," Bledsoe publicizes his books through a direct mail campaign...
Recommendations include raising the mathematical level of the Nat Sci courses, since it is becoming "increasingly necessary for the student to be conversant with the mathematical language of science." The report also favored an increase in the permanent instructional staff of the scientific departments of the Faculty of Arts and Sciences...
...show before bowing. Captain Romer Holleran downed Yale's number one performer, Gayer Domenic, in straight games, 15-5, 15-7, 15-6. In the sixth position, Phil Stevens, usually the Crimson's eight man, took a surprising 3-1 victory, and George Blake, three notches about his usual level in the seventh slot, also won 3 to 1. Most of the other Yardlings, playing anywhere from one to four jumps above their usual places, were simply outclassed...
...pickup in autos. Sales of 128,000 new cars in February's first ten days rode ahead of the year-ago pace, and production last week climbed 36% above a year ago. The continuing production pickup pushed freight carloadings more than 6% above last year's level, the fifth straight weekly rise. Total industrial production in January moved up for the ninth straight month to 143% of the 1947-49 average, just four points below the all time peak of December 1956. Personal income was also up by $2.4 billion to a record $362.3 billion, and spurred buying...
...proving this in his most ambitious project: Salton City, 150 miles southeast of Los Angeles. By the desert's curious standards, Salton City is something of a bargain. Though the summer heat is high (up to 125° F.) and the land is low (234 ft. below sea level), there is water and there is a major highway (U.S. 99). By car and plane, buyers hustled to the sun-struck sands and low-lying, spiny, green clumps of greasewood along the shores of 30-mile-long Salton Sea. There they plunked down $1.2 million in one week, bringing...