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...easy approval from both firms' stockholders, would further increase Interpublic's foreign business, which already accounts for 53% of its revenues ($248.5 million last year). Three-fourths of SSC&B's revenues ($113 million) came from abroad last year. Besides a solid roster of packaged-goods clients (Lever Bros, and American Brands, among others), SSC&B has a reputation for market-research savvy as well as a strong management. Says Interpublic Chairman Paul Foley: "In an acquisition like this, you look for the best professionals. That's the real asset you acquire...

Author: /time Magazine | Title: Business: Merger on Madison Avenue | 11/20/1978 | See Source »

...vote, the Senate considered the economic sanctions voted by the U.N. in 1966 and 1968 to isolate the white Rhodesian regime of Ian Smith after it refused to share power with the black majority. The Administration wanted no change in U.S. policy. It views the sanctions as a powerful lever to prod Smith to accept an Anglo-American plan for a comprehensive settlement. This plan calls for participation by all black factions, guerrillas based outside the country as well as moderate nationalists inside. But there has been a growing feeling in Congress that the Administration's commitment to this formula...

Author: /time Magazine | Title: Testing, Testing, Testing | 8/7/1978 | See Source »

...rights. Said Presidential Assistant Margaret Costanza: "The voters go in the booth and think they're saying they don't approve of homosexuality. But they're not. They're saying that anyone's human rights can be taken away with the pull of a lever." It seemed more likely that Wichita voters were less interested in restricting the rights of gays than in blocking a community-wide endorsement of a practice they abhor. Sums up University of Chicago Theologian Martin E. Marty: "The American people have had and will continue to have a growing tolerance...

Author: /time Magazine | Title: Nation: Voting Against Gay Rights | 5/22/1978 | See Source »

...intends not only to "name the sinners" but "find some heroes out there. Americans like heroes." Says Presidential Press Secretary Jody Powell: "Strauss's responsibility is to stay on top of the private sector's compliance with the President's inflation goals. About the only lever we have is public condemnation if the goals are violated, and I think Strauss is a goddam good condemner. You really need a good pol to do this right. Mike Blumenthal could be that if he really wanted to, but I don't think he does...

Author: /time Magazine | Title: Business: The Rise of Robert Strauss | 4/24/1978 | See Source »

Goodpaster explained: "The Warsaw Pact would have the initiative; it would choose the time, place, mode and weight of an attack. The key lever we have to dissuade it is our tactical nuclear-weapon systems based in Europe." But relying on tactical nuclear arms may be very dangerous. Using them in Europe, for instance, could quickly escalate out of control to a devastating nuclear exchange between the U.S. and the U.S.S.R. Warned Collins: "In the 1950s, when we had a strategic nuclear superiority, we probably could have fought a controlled tactical nuclear war. We could have said to the Soviets...

Author: /time Magazine | Title: Nation: Can the U.S. Defend Itself? | 4/3/1978 | See Source »

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