Word: leverence
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Unmoral and Un-American. The boycott had been the decisive lever. Lionel Steinberg, co-chairman of the growers' group, admitted: "We are definitely hurting. It is costing us more to produce and sell our grapes than we are getting for them." Despite unusually large purchases by the Department of Defense, which Chavez's backers have hotly criticized, reduced consumer demand has caused prices to fall as much...
...dozen times (and which, of course, was "fixed" each time by their mechanic). Blaming them for the water that pours in each time it rains. (After the mechanic "fixed" the leak with at least a gallon of tar.) Even blaming them for the backfiring, running hot, the gear lever falling off, emergency brake handle working improperly, leaking oil, and I could go on and on. When all the time it was our own fault for "insisting on speed and styling at the lowest possible price." We did have one laugh; after the accelerator was finally fixed, we received a letter...
Tide's Out. Axion has jumped into a commanding lead largely by moving into more major cities before Biz. The total market now is $60 million a year and growing so fast that other companies are rushing to grab a share. Lever Brothers, the U.S. arm of Unilever, is test-marketing its enzyme presoak, called Amaze. In addition, detergents containing enzyme additives have been introduced by the three biggest soap companies-Gain and Tide XK by Procter & Gamble, Punch by Colgate and Drive by Lever Brothers. Regular Tide, which has been the No. 1 detergent since its introduction...
...advocates contend that the system would be a stabilizing influence among the nuclear powers, a necessary addition to the U.S. arsenal, a strong lever in prospective arms-control negotiations?and the savior of tens of millions of lives in the event of nuclear war. The project's foes, on the other hand, see the ABM in itself as a threat to peace?a new source of fuel for the already flaming arms race and a potentially voracious consumer of resources urgently needed for a lengthening catalogue of domestic ills. Beyond that, the critics contend, there are reasons to doubt that...
...much he would lose." When Reasoner called the phone company to complain about digit dialing, the response made him fume: "They've got that defense in depth, whereby the first three people you talk to know only one phrase each, like a chimp trained to press a lever for a banana-flavored pellet...