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London's American Chamber of Commerce heard William Hulme Lever Viscount Leverhulme, governor of world-spraddling Lever Brothers, Ltd. (Lux, Lifebuoy Soap), tell about the perplexity of efficiency experts over a certain laborer, the only worker in a factory to pull, not push, his wheelbarrow. Asked why, the laborer said: "Well, guv'nor, hi 'ates the ight of the bloomin' thing...

Author: /time Magazine | Title: People, Jan. 24, 1938 | 1/24/1938 | See Source »

Anyone between 15 and 60 who wishes to insure himself against accidents for 24 hours-maximum indemnity, $7,500-will drop a quarter in the Insurograph and pull a lever. A glass panel slides back; he writes his name and the name of his beneficiary. The time of day is then stamped on the policy (issued by Great Northern Life Insurance Co. of Milwaukee), it is violently ejected from the machine and the customer is thereupon properly insured against "loss of life, limb, limbs or time by accidental means...

Author: /time Magazine | Title: Business: Quarter in the Slot | 1/24/1938 | See Source »

This great social change, when combined with the moral indignation against graft now communicated to the poorer classes formerly dependent on Tammany, provides a powerful lever for the uprooting of an institution that has become a symbol "for all that is crooked, slimy, unpatriotic, and sinister in politics in any machine ridden city." Starved of national and city patronage, riddled by internal discussion and confronted by a real District Attorney, some leaders of the Wigwam may soon turn the Bridge of Sighs into a Tam-many wailing wall...

Author: NO WRITER ATTRIBUTED | Title: THE JUDGE OR THE TIGER | 1/10/1938 | See Source »

...belligerent rights. "This is a monstrous and disgraceful decision," cried the Herald. "Recognition of belligerent rights was a concession-a bribe if you like-to be paid for the withdrawal of volunteers, after the withdrawal. Now an even more far-reaching form of recognition is given in advance. The lever which might have secured withdrawal is flung away...

Author: /time Magazine | Title: WAR IN SPAIN: Agents | 11/15/1937 | See Source »

Hudson & Hudson Terraplane are both longer, lower, sleeker. Hudson comes as an eight or a six. Terraplane as a six. Both have an improved version of the electric gearshift lever on the steering column which was the first of its kind ever mass-produced when introduced two years...

Author: /time Magazine | Title: Business & Finance: Fashions of 1938 | 11/1/1937 | See Source »

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