Word: levi
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Dates: during 1970-1979
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...available only after long waits for delivery. The McDonough Power Equipment Co., which makes lawnmowers and garden equipment, fears that the new plant it will open next spring will not be able to operate at capacity because it will not be able to get enough steel. In San Francisco, Levi Strauss & Co. is having to ration blue jeans to stores because of a scarcity of denim. In Los Angeles, American Chemical Corp. is having trouble getting enough raw materials to make plastic steering wheels, garden hoses and bottles. Capitol Records is trying to eke out supplies of vinyl by recycling...
There were other games. At the top of his backswing, Johnny was told to aim the brass rivet on the left rear pocket of his Levi's at the ball. That helped him develop a smooth, rhythmic swing, which the pro said was "as natural as walking down the street." So that he would learn to perform under pressure, Johnny took on all comers on the putting green for up to 25? per hole. Slim as a seven iron, he also had to learn to make up in accuracy what he lacked in power. The tighter the fairways...
...were about the same as a year earlier, but its American imports soared 43%. Though grains, lumber, coal and other raw materials continue to make up the bulk of U.S. sales to Japan, more American consumer goods are turning up in Japanese stores. They include Wilson golf clubs, Levi's jeans and Maidenform bras...
Alice Cooper is Vincent Furnier actually a fairly square preacher's son who delights in home cooking and wearing Levi's, but onstage as Alice he is the king, queen, unicorn and Godzilla of schlock rock. His show is a grotesquerie of sick sex, gory violence and ear-splitting cacophony. Last week at the San Diego Sports Arena and the week before at the Los Angeles Forum the scene was the same. The lights dimmed and the crowd (size: 12,000 to 22,000; age: 15 to 25) was allowed to roar for a full five minutes before...
...MEAN to imply that there is nothing to what Dr. Levi-Strauss said. Dr. Herrnstein, the genetics specialist, told me that anyone with the chromosomes of both the great trouser manufacturing family and the famous Viennese composer was sure to be a smart guy. However, I tend to side more with Dr. Freud and see that Dr. Levi-Strauss's having the first name "Claude" forced him to compensate creatively for what he lacked as a person. In fact, I think some of the flaws in Dr. Levi-Strauss's thinking personally and structuralism generally stem from an unconscious overcompensation...