Word: levi
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...brought, eventually led down a path of aggressiveness and grandiosity. After the Six-Day War, Ben-Gurion, then in retirement, warned Israel that it should give back all the captured territories very quickly, ''for holding on to them would distort, and might ultimately destroy, the Jewish state.'' Prime Minister Levi Eshkol offered to return almost all the territories to the Arabs in exchange for recognition and a promise to negotiate peace. But opposition from Israeli hard-liners, including Menachem Begin, then a Cabinet minister, crippled Eshkol's proposals. Meanwhile, the Arab states responded thunderously with their famous ''three noes...
Exactly how much money pours into the pockets of Springsteen's trademark Levi's is one of the most closely guarded secrets in show business, but some estimates are possible. Record-industry experts figure that the Boss is entitled to royalties of between $5 and $6 for every copy of Live sold. If so, he made more than $7.5 million the first week it was out. Should the album meet industry expectations and sell 15 million copies, Springsteen will earn $75 million or more as his share. Fans are still buying Springsteen's seven previous albums, of which 38 million...
...words of Levi Smith, who manages another next-generation prototype in Thornton, Colo., the new Starbucks evokes the concept of "coffee merchandiser." It is lively and crowded, with a lot going on at once. If you ask nicely, you can even get a cup of coffee...
...handwriting that makes chicken scratch look like artistic calligraphy. This wouldn’t be a problem except for his insistence on writing lecture notes on the fly on his tablet PC, which he projects on the screen. For extra fun, ask Sanes to pronounce the name of "Rita Levi-Montalcini," a famous Italian neurobiologist. You won't be disappointed, believe us. Professor Jeffrey Lichtman, who has a somewhat strange fetish for powerful microscopes, is perhaps the better lecturer of the two (though his sense of humor might leave some scratching their heads.) Both are receptive to questions, even...
Rosso credits his hardscrabble upbringing on the farm for his determination and pragmatism, including a meticulous attention to logistics widely admired by competitors. Plus he has a real flair for marketing. Today Diesel is still less than half the size of the Levi's brand (a separate high-end manufacturing division, Staff International, does an additional $114 million in sales), but it's fast growing, highly profitable and so far has managed the delicate balance Renzo evokes when he says his goal is to be the "coolest of the biggest...