Word: levies
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Dates: during 1960-1969
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...last is essentially a European concept, and her interest in European culture has lent substance to her views in other ways. She has helped sponsor on this side of the Atlantic such distinguished but previously little-known European contemporaries as Rumanian Philosopher E. M. Cioran and French Anthropologist Claude Levi-Strauss...
...Margaret Levi, chairman of the Graduate School of Design expansion committee, yesterday claimed that the new Corporation plan to build 1100 units of low and middle income housing in Boston provided "inadequate protection" for displaced community residents...
Something Basic. The business was founded by Levi Strauss, a Bavarian peddler who followed the gold rush to California in 1850. He saw a demand for trousers strong enough to withstand the rigors of mining. Using bolts of tent canvas, he devised what quickly came to be known around San Francisco as "those pants of Levi's." Over the years, denim replaced canvas, and Levi's acquired their distinctive indigo-blue color and low-slung design. Strauss, a bachelor, died in 1902, leaving the company to four nephews...
Before World War II, Levi Strauss was a $10 million-a-year firm with operations largely west of the Mississippi. After the war, it moved eastward. Then, recalls Walter Haas Jr., 53, a great-grand-nephew of the founder and the firm's president since 1958, "we did something very basic. We began concentrating on the teen-age market." As its youthful customers grew older, the company kept their trade by bringing out "white Levi's" and later a full line of men's casual wear. Last year it introduced "Levi's for gals," a line...
...Levi Strauss owes part of its growth to a willingness to gamble that Haas insists has been possible only because the company is privately held. Possibly the boldest move occurred in 1964, when the company became one of the first to manufacture permanent-press clothes, which it now sells in 60 countries. The company intends to keep its ownership concentrated. Whenever an employee leaves, he is required to sell his stock back to the company...