Word: levinsohn
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Dates: during 2000-2009
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...know what the right business models are," admits Fox Digital Media president Peter Levinsohn. "There's a $1.99 sell-through model, subscription models we would like to explore and rental models that probably make sense. On some levels, an ad-supported model can be most effective. Hopefully, a single model will settle in over the next months." But for Beth Comstock, president of digital media and market development at NBC Universal, flexibility is essential. "The imperative is speed," she says. "You have to be nimble. Every network has to be ready to move where the technology goes...
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