Word: leyland
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Dates: during 1980-1989
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...drop the word steel from its name. After considering more than 200 possibilities, including Amcor and USSA, the company decided to call itself USX because its symbol on the New York Stock Exchange is X. In London, BL, the financially struggling government-controlled auto group formerly known as British Leyland, said it hopes to spruce up its image by renaming itself the Rover Group...
IMAGINE HOW pleased a sports car afficionado would be if British Leyland brought back one of those wonderful spoke a wheeled MG's and included better mileage to boot Similar ecstasy has arrived for any person who cares a wit about baseball in the form of a revised edition of Lawrence Ritter's The Glory of Their Times. Moreover, the best book ever written about the grand old game also appeals as a vivid depiction of a fascinating slice of American culture...
...Pergonal, which can result in the development of more than one egg at a time. By using hormonal stimulants, Howard Jones "harvests" an average of 5.8 eggs per patient; it is possible to obtain as many as 17. "I felt like a pumpkin ready to burst," recalls Loretto Leyland, 33, of Melbourne, who produced eleven eggs at an Australian clinic, one of which became her daughter...
...after coming to power in 1979, Thatcher and her Conservative Party took steps to sell the assets of numerous firms to private investors. About half of Britoil (1983 pretax profits: $762 million) is now in private hands, as is all of the Jaguar automobile division of BL, formerly British Leyland...
...years it has been one of Britain's largest welfare cases. The state-owned automaker BL PLC* (once known as British Leyland) lost more than $3 billion between 1978 and 1982 and has slurped up $4.6 billion of government handouts since 1975. Things are now looking brighter, since BL has just finished its best year in a decade. Industry experts estimate that the company will have cut its losses from a peak of $803 million in 1980 to $77 million for the first half...