Word: leylands
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Dates: during 1960-1969
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...land Motor Corp. wanted to test one of its trucks, it sent its chief engineer on a grueling trip across the dry and dusty length of Iran. The truck broke down. Chastened, the engineer returned to England and designed a better truck. Such are the techniques that have made Leyland Britain's biggest truckmaker and the world's largest exporter of heavy commercial vehicles. So far this year, the company's exports are running a remarkable 80% above last year. It ranks high among the firms contributing to a remarkable spurt in British exports, which rose...
Standard's unexpected triumph stems from an infusion of new management and new ideas. Two years ago, faced with enormous retooling costs and an ominous sales slump, the Coventry automaker succumbed to a takeover bid by Leyland Motors Ltd., Britain's biggest truck and bus maker. Leyland's laconic Chairman Sir Henry Spurrier, 64, follows a simple creed. "We don't run risks," he snaps. "We run Leyland." Sir Henry introduced the new regime at Standard by easing out former Standard Boss Alick Dick, 46, the imaginative onetime boy wonder of the British auto industry...
...Britain can lick them all if we want to," boasts Sir Henry Spurrier, 64, ebullient, white-haired chairman and managing director of England's big Leyland Motors group. Sir Henry, third-generation head of a Lancashire company that started with steam wagons and now concentrates on buses and trucks, wants to. Last year, Leyland's bought up (for $51 million) floundering Standard-Triumph International, which makes the Triumph cars. Now, bracing against Britain's possible entry into the Common Market, he has acquired Associated Commercial Vehicles, which specializes in trucks. That makes him Britain...