Word: licensee
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So James, who is chairman, launched CforC in October 2007 to assist multinationals in emerging, postcrisis countries, particularly in Asia and Africa, by getting them directly involved in local humanitarian, developmental or environmental projects. Multinationals, CforC reckons, have a huge capacity for doing good in these regions, and the goodwill...
Audiences noticed when, in 2002's Die Another Day, Pierce Brosnan saddled up to the bar and placed an order for a mojito. Sisson says the drink was already becoming popular in Miami, where he was working at the time, but that Bond's affinity for muddled mint launched the...
Bond Does Beer (License to Kill): Bond rendezvous with Pam in Bimini and both order a Bud with Lime. But before 007 can take a swig, he must fight off a henchman with a gun, knocking over the beers in the brawl. Bond's cheapest bar tab ever: $3.50.
Fredco had claimed the rights to the Harvard brand in the Philippines since Harvard does not have an existing license in the country.
If the company agrees to license its apparel through the University, which uses merchandise proceeds to fund undergraduate financial aid—Harvard Jeans Company will join a legion of sellers throughout the world who pay royalties to Harvard to use its brand name.