Word: licensees
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Toymakers love to license popular TV and movie characters. Dora the Explorer products did $1.4 billion in sales last year alone. So it's no surprise that Curious George--star of a new movie and a PBS series launching this fall--is at the center of his own merchandising blitz...
(2 of 2) Such inconsistencies - which, to many, smack of double standards - are not confined to Britain. Despite the gravitational pull toward uniformity provided by the binding opinions of the European Court of Human Rights, a diverse Continent does not lend itself to a common approach. "It's like trying...
Google owes much of its success to the brilliance of Brin and Page, but also to a series of fortunate events. It was Page who, at Stanford in 1996, initiated the academic project that eventually became Google's search engine. Brin, who had met Page at student orientation a year...
Ingenious as it was, Stefansson's plan quickly ran into problems. In order to build a database of genomes, deCODE needed blood samples from as many Icelanders as possible, as well as access to their health records. Parliament granted permission to tap into those records, along with an exclusive license...
Last year, I was at a Six Flags amusement park, and after my friends and I waited in line to park and buy our tickets, we entered into another long line right inside of the gates. It wasn’t until 10 minutes later that we realized it was...