Word: licks
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...good service, only 21% if service is bad. When Ford set up its new Edsel division, it realized that it would be hard to sell cars without expert service. Ford set up a complete garage where $1,000,000 worth of prototype cars were torn down and rebuilt to lick all servicing problems before the first Edsel was sold. Says Edsel Service Manager Harold N. Johnson: "We think we've shown dealers how to get 30% gross profit on servicing operations-without resorting to corruption...
Each British ship was kept in good trim and worked by a crew with boundless confidence in its ability to lick the French. Britain's defensive precautions were superb. Agents, who reported to London the least move of any French warship, were stationed all around the coast of Europe, even in French ministries. At the mouth of every French port lay a British squadron, its sails forever visible on the horizon, its quick frigates ready to race for reinforcements should the French move...
That was the turning point. Soon Steeves was catching fish, supplementing them with garden snakes ("They weren't bad"). He rigged a snare with his cocked revolver at a salt lick, finally bagged deer. In mid-June, certain that his health had returned, he made his first try at getting out by going down the torrential Idle fork of the Kings River, attempted to swim across. He tied his summer flights suit and boots around his neck and gripped his underwear in his teeth, but, out in midstream, he found that he couldn't make it, lost...
...lapses, generally charged to a lack of confidence in herself, Althea Gibson, the first Negro to crash big-time tennis, has only hovered on the edge of greatness. Last week, day after day, crowds of 20,000 packed the stadium at Wimbledon, England to see if Hoad could still lick the world, and to wonder if Althea was really anything more than a strong-armed also...
...refused to say.* While his icy-eyed, vigorous father showed every sign of interest in his own undoing before the labor investigating committee. Beck Junior exhibited nothing but slouching boredom as he heard charges that he had been handed some $69,000 as a Teamster organizer, never did a lick of work for his pay, profited $19,500 on the sale of toy trucks to Teamster locals, and received more than $5,000 in trinkets-cameras, washing machines, etc.-from Teamster Pal Nathan Shefferman. The one noticeable ripple in Beck Junior's sea of silence came when John McClellan...