Word: lifebuoys
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...obvious place to seek a fortune, but capitalism finds a way. Steering his ramshackle boat along the Ke Sat River, Nguyen Van Hon operates a floating sundries distributorship. The wooden hold of his boat is heavy with boxes containing small bars of Lifebuoy soap and single-use sachets of Sunsilk shampoo, which he sells to riverside shopkeepers for as little as 2.5? each. Hon's first stop of the day is Xa Nhon village, where he ties up and makes deliveries to half a dozen small shops. The local farmers may be poor, but they have the same needs...
...wooden hold of his boat is heavy with boxes containing small bars of Lifebuoy soap and single-use sachets of Sunsilk shampoo and Omo laundry detergent, which he sells to riverside shopkeepers for as little as 2.5¢ each. Hon's first stop of the day is Xa Nhon village, where he ties up and makes deliveries to half a dozen small shops. The local farmers may be poor, but they have the same needs and desires as middle-class urbanites, and Hon's business is growing. He sells hundreds of thousands of soap and shampoo packets a month, enough...
...British are supposed to be above such nonsense. After all, their prime-time soaps (such as The Forsyte Saga, Poldark and Upstairs, Downstairs) are to the American brand what Yardley is to Lifebuoy. But after a slow start, Dallas grew from a guilty secret to a national craze. When the BBC broadcast last season's final episode, normally congested roads were clear and pubs empty as 30 million Britons (more than half of the U.K.'s population) stayed home to watch J.R. get his. On the news program that night, the BBC replayed the shooting as a news...
...dollar enables a British firm to put up fewer pounds for a buyout. Unilever, which had 1976 revenues of $14.8 billion, dwarfs National Starch, which posted 1976 sales of $339 million. But National Starch's industrial markets complement Unilever's lines of household products, which include Lifebuoy and Wisk, Pepsodent toothpaste and Lipton tea, and would make Unilever a little less dependent on the housewife...
...Berkeley, but a handful of radicals felt that they had to protest something on Earth Day. They picked a dovish political science professor, Hubert Humphrey. After listening to a bombardment of obscenities from 50 antiwar protesters, H.H.H. objected to the language, suggested that their tongues needed a bath in Lifebuoy. Pacified, the pacifists wound up touring the Humphrey house and inspecting his memorabilia...