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Word: lighter (lookup in dictionary) (lookup stats)
Dates: during 1970-1979
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Usage:

...regulatory maze and the revolving door that spins lawyers between the public and private sectors. "We like to think we are helping lawyers in their work," says Managing Editor David Beckwith, 36, a lawyer and former TIME law writer. "The other publications are into national trends and lighter stuff." Legal Times 'circulation is small (currently 3,500) but the price tag is hefty ($125 a year...

Author: /time Magazine | Title: Law: Playing Boswell to the Bar | 2/26/1979 | See Source »

...effect is often unnoticeable, but the exfoliation can make ashen spots show up on dark skin, unless it is covered with special emollients. The upper and lower lips of black women sometimes differ in color?slightly, but enough to require application of a special base to the relatively lighter lower lip if a lipstick is not to come out two different shades. To tap this market, Revlon three years ago brought out a line of Polished Ambers cosmetics?under the Revlon name rather than some specially invented one, as Bergerac proudly notes. He explains: "In doing it that...

Author: /time Magazine | Title: Cosmetics: Kiss and Sell | 12/11/1978 | See Source »

...Prices vary, but the average cost for a one-hour facial is $30. In Los Angeles, where looking good is an obsession, Aida Grey's baby-bottom-pink salon pampers 300 customers daily. They book their appointments as much as four months in advance, and their purses are lighter by $25 to $100 when when they leave. An ad for a $40 "Day of Beauty" at an Adrien Arpel clinic in Beverly Hills produced a waiting list of 140 names in 24 hours...

Author: /time Magazine | Title: Business: The Newest Skin Game | 12/11/1978 | See Source »

...ratings all fall. The only consolation has been that, overall, it has beaten CBS. But even that may have been fleeting. In November, according to Arbitron ratings, CBS was marginally ahead. The new programs Silverman will put in may not be better, but they will in general be lighter. "We want to get comedy and a light feel to our network," says Mike Weinblatt, president of NBC Entertainment. "We are looking for young adults, and comedy attracts them. If you look at the top ten or 15 shows, most of them have comedic overtones...

Author: /time Magazine | Title: Television: Slaughter on Sixth Avenue | 12/11/1978 | See Source »

Skeletons may happen to be a real hobby of someone on your list and you could get them a charming book entitled Anomalies and Curiosities of Medicine by George M. Gould, M.D. and Walter C. Pyle, M.D. Apparently this book discusses the lighter side of the profession everyone wants to get in on. Give a copy to your lab partner...

Author: By Joseph B. White, | Title: Brain Coral for Uncle Eb | 12/8/1978 | See Source »

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