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...from that negative press sprang numerous bad-car jokes, many of which you feature in your book. Do you have a favorite? I like the one that goes: Why does the Yugo have a rear-window defroster? So you can keep your hands warm while you push it. These aren't jokes I had a hard time collecting. They're everywhere. But with a lot of these jokes, you could simply [substitute] Pinto or Fiat. There's something about cars that we love to goof on. People love driving high-status cars and love goofing on low-status cars...

Author: /time Magazine | Title: The Yugo: Worst Car Ever? | 3/16/2010 | See Source »

...there any takeaways from the Yugo story? What do you expect when the Tata Nano hits the U.S. next year? I'm not bashing Tata; I hope a little car like that goes. But the Nano does have many similarities. One is that they are creating premarket press - it's everywhere. They are creating the preconditions for a mania, and I don't think you should do that - it's not a pair of jeans or an album. They're going to create a mania and then invariably, the press will jump on board. The Nano will shoot up briefly...

Author: /time Magazine | Title: The Yugo: Worst Car Ever? | 3/16/2010 | See Source »

...interesting that you can almost foretell its future. I want the Nano to succeed. I hope they read my book, because I see so many things happening already that look like it's going to be a disaster. It's going to pass its safety and emissions tests, but it's still going to be dangerous if an SUV hits it. It's going to get walloped in a crash test. And invariably, like what happened with the Yugo, someone is going to die in a crash. The Nano will be in some wreck, and it will turn out that...

Author: /time Magazine | Title: The Yugo: Worst Car Ever? | 3/16/2010 | See Source »

...sunk in. Consider: The CRS-3, a network routing system, is able to stream every film ever made, from Hollywood to Bombay, in under four minutes. That's right - the whole universe of films digested in less time than it takes to boil an egg. That may sound like good news for consumers, but it could be the business equivalent of an earthquake for the likes of Universal Studios and Paramount Pictures...

Author: /time Magazine | Title: Cisco's New Router: Trouble for Hollywood | 3/16/2010 | See Source »

...search engine, announced plans to test ultra-high-speed broadband networks that would deliver Internet content to residential subscribers at speeds of 1 gigabit per second - 100 times as fast as the top speed available today. This would allow consumers to complete a PC download of a Hollywood blockbuster like Avatar in about 72 seconds...

Author: /time Magazine | Title: Cisco's New Router: Trouble for Hollywood | 3/16/2010 | See Source »

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