Word: liking
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...There's a negative way of saying that," says Schiller, "and a positive. 'Oh, it's just a big iPhone ... boo!' or 'Hey, it's like a big iPhone ... cool!' Luckily, millions of people have those, so there is an instant ease and familiarity when they first encounter the iPad. As for everything else, it's not about the features - it's about the experience. You just have to try it to see what I mean." (See the iPad up close at Techland.com...
...iPad's dealing a death blow to Amazon's Kindle reader; publishers, it seems, have long yearned to escape from Amazon's tough control over pricing. I asked John Makinson, chairman and chief executive of Penguin, why he's so keen on the iPad. He told me he likes the fact that "it gives control back to us and allows us to discover how the market is developing. Frankly, when I saw the iPad, it was like an epiphany ... This has to be the future of publishing. You'll know if you've spent any time with...
...Douglas Adams, author of The Hitchhiker's Guide to the Galaxy, was the first person in Britain to own a Macintosh computer, and I was the second. Goodbye, glowing green command line; hello, mouse, icons and graphical desktop with white screen, closable windows and menus that dropped down like roller blinds. Throughout the next decade I would regularly go round to Douglas' London house, floppy discs under my arm, and ring the doorbell. (See the 50 best websites...
...would pant excitedly. Douglas' wife Jane would point with resigned amusement to the stairs, and I would hurl myself up them to swap files and play. We were like children with toy train sets. And that was part of the problem. It was such fun. Computing was not supposed to be fun. Douglas and I once spent two weeks redesigning our desktop icons and then asked Jane to judge the winner. She tactfully awarded us each first prize. We would have sulked for weeks otherwise. But we both wrote books and scripts on our Macs too; it was the first...
...fast; hold your horses: one of the most extraordinary pages in America's corporate history was about to be written. Apple's "mercurial" co-founder Steve Jobs (people like Jobs always find themselves tagged with words like that) was fired from his own company just a year after the Mac's release. In exile he created Pixar Animation Studios and the NeXT computer. His return to Apple in 1997, after it purchased NeXT, is now the stuff of legend. In the design department, Jobs saw the work of a young Briton called Jonathan Ive and asked for a meeting...