Word: limelight
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...Taiwan is reaching for the limelight. Earlier this month, Taiwan consumer-electronics company BenQ, a relatively unknown maker of everything from notebook computers to LCD TVs to MP3 players, agreed to acquire the mobile-phone business of German behemoth Siemens, thereby becoming the world's fourth-largest mobile-phone company with total annual revenues of nearly $11 billion. Not only is the firm gaining size, it is gaining marketplace visibility. BenQ gets to use the top-notch Siemens brand name for five years. K.Y. Lee, BenQ's ceo, plans to mark his phones BenQ-Siemens, pumping his own brand more...
Those clever Icelanders. Who knew that they secretly craved glamour and attention, the thrill of camera lights and sound bites? And what better way to capture the limelight than to play host to a meeting of the two most powerful men in the world? There were times last week when it seemed as if publicity-savvy Icelanders, not Ronald Reagan and Mikhail Gorbachev, had initiated the summit that was not a summit strictly to promote their little island: Iceland the beautiful; Iceland the restful; Iceland, home of friendly blond-haired people with unpronounceable names who believe in elves...
Harvard began the season without the two All-Americans lost to graduation—including the collegiate men’s Sailor of the Year—but it hardly left the limelight. In mere months, Devlin and sophomore Clay Johnson took second in the individual ICSA singlehanded national championships, while Tulloch—last year’s collegiate women’s Sailor of the Year—and freshman Kyle Kovacs each finished fourth...
...limelight was no longer on Welch, and he couldn’t have cared less...
...deadly civil war in southern Sudan languished out of the limelight for more than two decades. But Harvard’s move to divest from PetroChina grabbed headlines both locally and in far-flung papers—from Singapore’s Straits Times to the Paris-based International Herald Tribune...