Word: line
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Dates: during 1990-1999
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...along to show Madison Avenue that the commercial could be a miniature work of art--and sometimes of daring. Freberg pitched Meadowgold milk in the style of Gilbert and Sullivan, hawked Pittsburgh paints with a takeoff on Moby Dick, and decked out Ann Miller with a Busby Berkeley chorus line to trumpet Heinz's Great American Soups. He produced radio ads for the McGovern-Hatfield amendment to end the Vietnam War and, perhaps even gutsier, persuaded Pacific Airlines to let him do a series of ads poking fun at how people are afraid...
...launched Freberg on a burst of satiric inspiration. He shadowed the pop-music hits of the day with his own meticulously crafted parodies. Doing most of the voices himself, Freberg skewered the schmaltzy Johnnie Ray and the early Elvis, made fun of gabby folk singers (Rock Island Line) and Harry Belafonte's calypso shout (Banana Boat). Freberg's parodies were notable not just for their dead-on mimicry but also for the sophistication of their musical commentary. A jazz lover, Freberg fought a rearguard action against rock 'n' roll, which he considered undisciplined and musically simplistic. Only Freberg would have...
...slash across its throat) and to the antithesis of the sort of businessman he is. He glides from rock to rock like the champion mountain climber he also once was, while I muddle wildly, tottering like a top at the end of its spin, tangling my fishing line and attempting to heed my instructor...
...river. Move the arm, not the wrist; keep the arc of the cast between 2 and 10 o'clock. But today the fish we are going for, whitefish and cutthroats, are loitering on the bottom. So we will wet cast and roll cast instead, with little weights on the line and flies that look like nymphs. Roll casting requires less arm movement. You swing out the line upriver and let it drift down in a natural motion. I find I'm not half bad at this, thanks wholly to Chouinard, who is as aware of the process in teaching...
...sort of fishing guide who takes you to the fish, points out the fish, tells you to keep your rod pointed down and when to "strip"--tug the line. All that baby-sitting will produce, he says, is a caught fish. What Chouinard wants to produce is an act of understanding. He teaches me about the different water speeds at three different depths. He shows me how to "mend the line," to slow up the motion of the fly. After 20 minutes of correcting and watching me, he suddenly leaves, and I do not notice his leaving...