Word: lings
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...putting himself in the customer's shoes-and giving the customer what he wants-Ling Warren has helped expand Safeway Stores Inc. into a grocery chain second only in dollar volume to the Great Atlantic & Pacific Tea Co. Last year Safeway rang up a net profit of $14.4 million, highest in its 24-year history, even though gross sales of $1 billion were down 7% from the year before because of a reduction in food prices and the number of Safeway stores. But Warren doesn't intend to let the gross stay down...
...critics of big chains Ling Warren has a ready answer: mass-buying by large chains in the past half-century has reduced the housewife's food bill by 50%, mainly by cutting out middlemen's charges. Says Warren: "The oldtime cor ner grocer was usually the underprivileged slave of intermediary dealers...
Drumming Up Business. Largest stockholder in Safeway is Charles Merrill of Merrill Lynch, Pierce, Fenner & Beane. But Ling Warren has a free hand in tending store. A onetime lumberman and veteran chain-store operator before he became Safeway president 16 years ago, Warren now delegates enough authority to his staff to work only 35 hours a week...
Novelist John O'Hara, also a special for Hearst, found the going tougher. For one day, he was reduced to telling how a reporter had lost a squabble over a seat in the crowded court; he neglected to mention that the reporter was O'Hara. Hearst-ling Inez Robb, doing her usual breezy job, apologized to her readers for one omission: she had felt she must leave the courtroom when the autopsy testimony got too grisly. Reporter Robb was also the source of some innocent merriment in Manchester; townspeople tittered at the big-city blue tint...
...freshmen didn't outclass the Terriers, but they played a much cooler and more alert game as a team. Except for poor coverage on rebounds from the offensive board, Floyd Wilson's Yard- ling's usually got the jump on a loose ball...