Word: liniment
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Dates: during 1930-1939
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Rural journalism began as a sideline for job printers. Its editorial basis was local gossip; its financial foundation was patent medicines-Lydia E. Pinkham's Vegetable Compound, Sloan's Liniment, Beecham's Pills, Carter's Little Liver Pills, which were among the first national advertisers. Today there are 11,852 country papers, nearly half of them more than 50 years old, 151 more than 100 years...
While matrons unavoidably trampled by police horses were rubbed with liniment, the Duke & Duchess slipped off from their wedding feast, popped into a buzzing two-seater sport car. They zipped to a suburban station and Britain's most famed train, The Flying Scotsman, halted to take them aboard, sped them to honeymoon on the estate of his mother, a Maxwell. Short is their Scottish holiday, for conducting the Coronation of George VI is an hereditary duty which the Duke of Norfolk must discharge, and Westminster Abbey has already been closed for preparations and rehearsals...
...refusing to make personal appearances to encourage the sale of "Old Champ" liniment. Negro Pugilist Jack Johnson was sued for $360.96 damages by his partner, Morris Botwen. Boxer Johnson declared the liniment Partner Botwen was marketing was not the same good "Old Champ" he had given friends for years to "cure toothaches, headaches or any other kind of ache...
...country. Strongman Hoyer likes to boast that he has seen every famed painting in the world. His sextet broke up a few years after 1902 when it first arrived in the U. S. Torvald Hoyer became Understander for the Yoskary Trio, an Italian act. In 1915 he put away liniment and leotard for good, settled in Chicago. At present he works four days a week in a factory, and at his show last week he introduced to the assembled Neoterics a dark, middle-aged man as his boss. Where the factory is and what Artist Hoyer does...
...game. The World Series and the ballyhoo that surrounded his performance in it began to make him something else, a national hero. He and Brother Paul appeared in cinema and vaudeville. He got $15,000 as hero of a Grape-Nuts comic strip. He endorsed sweatshirts, baseball suits and liniment. When, two months ago, before going to Bradenton (whose Chamber of Commerce recently voted to change its name to Deanville), he won an argument to have his salary raised to almost $20,000, the fact made front page headlines. His biography in the Saturday Evening Post followed that...