Word: linings
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Dates: during 2000-2009
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...have to figure out what it is - this idea that there's a kind of - some corporations talk about now kind of a double dividend, where there's a profit motive, but it also does - gives back to the community. They use this phrase called, like, the triple bottom line, where there's profitability, it's good for the environment, and it's good for the community...
...Twitter is becoming a hub not just for socializing but also for social action. And as silly as they may sound, "Twestivals" get people to meet off-line to help a local charity. For non-Twitterers, TimeBanks.org is spreading a form of reciprocal community service, including everything from day care to tutoring...
...Corporate America has discovered that social responsibility attracts investment capital as well as customer loyalty, creating a virtuous circle. With global warming on the minds of many consumers, lots of companies are racing to "outgreen" one another, a competition that is good for their bottom lines as well as the environment's. The most progressive companies are talking about a triple bottom line - profit, planet and people - that focuses on how to run a business while trying to improve environmental and worker conditions...
...index is so important. If companies are really improving their carbon footprint - and, one hopes, the way they treat their workers - in order to improve their image and engender consumer loyalty, isn't that a net good thing? And if they are doing it exclusively to help their bottom line, so what? "I don't care whether companies change for the love of the environment or because of their financial interest," says Geoffrey Heal, a Columbia Business School professor and the author of When Principles Pay. "The most sustainable solution is to have companies responding to financial incentives rather than...
...Took no rhetorical line or new position that will scare off the private sector health-care industries, which have been at the table supporting reform...