Word: lipitor
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Consider consumer-products kingpin Procter & Gamble, which a couple of weeks ago stuck its nose into a three-way pharmaceutical fray involving Pfizer, Warner Lambert and American Home Products--hoping to come away with Warner Lambert and its cholesterol-reducing wonder drug Lipitor. P&G, maker of Cascade and Crest, knows about cleaning. But getting rid of plaque on your teeth and doing the same for your arteries are two very different businesses. Maybe that's why the P&G gambit fell apart last week. Still, this isn't the first time P&G has tried to branch...
REVVED UP Rx's Wouldn't it be great if drugs had no side effects? That's not about to happen. But a new report suggests that recommended dosages for many commonly prescribed medicines--among them Prozac and the cholesterol drug Lipitor--may be too high for lots of folks. Cutting down the dose, sometimes by half or more, may reduce adverse reactions without sacrificing a drug's ability to work. Don't go tinkering on your own, though. Check with your doctor...
GOODBYE, HEARTACHE Patients with mild angina may want to consider taking cholesterol-lowering drugs instead of undergoing angioplasty. Researchers say folks who get their clogged blood vessels opened up with angioplasty feel more robust than those who take very high doses of the drug Lipitor. But they may also be more likely to need future hospitalizations and either bypass surgery or another angioplasty before they're done...
...THEM EAT CAKE Lipitor, a cholesterol fighter developed by Warner-Lambert and marketed with Pfizer, roared out of the chute last year, the only Rx rookie to rack up $1 billion in first-year sales. Lipitor lowers cholesterol--and by extension the risk of heart attacks--by interfering with an enzyme that the liver uses to make cholesterol. Analysts expect sales to top $3 billion...
CHOLESTEROL BUSTER A study finds that the drug Lipitor seems better at lowering bad LDL cholesterol than similar medications...