Word: liquoring
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Dates: during 1950-1959
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...policing them is like policing weeds. With their portable stills, copper coils, sugar and corn, they are suddenly in or out of business on any ridge or in any gully. In recent years, with demand increased because of high taxes (up to 56% of the purchase price) on legal liquor, moonshiners have been working overtime. Last year revenuers cooled 22,913 stills in the U.S. But they missed even more. The ones they missed cooked an estimated 35 million gallons of raw popskull. Of all spirits consumed in the U.S. last year, one gallon in four was moonshine...
...shelves of state liquor stores there has appeared a civilized but untamed 100-proof corn liquor respectably labeled"White Lightning -Clear as the Mountain Dew" and respectably distilled on order by a subsidiary of the Brown-Forman Distillers Corp. in Louisville. The North Carolina Board of Alcoholic Control had decided that it would stop trying to wean moonshine guzzlers, and would offer them a better product...
...bottom of the Endeavour and the hearts of every man aboard. Ordinarily, 18th century seamen panicked fast. Most of them were too superstitious to learn how to swim; they felt it would only prolong the agony of drowning. The only rule of shipwreck and death was to loot the liquor supplies and drink oneself insensible in the short time left to live...
...bbls. less than the alltime peak in 1947. In terms of per capita consumption, the dip is even sharper; beer sales last year were down almost 15% from the wartime high of 18.7 gals, per person. And beer is not the only beverage industry hit: hard liquor sales have slumped nearly 30% from the postwar high, to 1.18 gals, per capita. And sales of soft drinks are also down...
...distribution problems. The company charges its wholesalers $2.46 per 24-bottle case, yet it makes only 14? profit. The rest of the average $5-per-case retail cost of Budweiser goes for retailers' and wholesalers' markups, steep state and local taxes. To conform with varying local liquor laws, Anheuser-Busch has to use some 600 different labels, packages and bottle caps...