Word: liquorous
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Miller's resurgence has injected a much needed dose of excitement into the $70 billion U.S. beer business, where growth and creativity had gone stale. It comes at a time when hard liquor and wine have captured the imagination (and wallets) of growing numbers of pub crawlers and partygoers. Although Anheuser-Busch's roughly 50% share of the U.S. market still vastly outweighs Miller's 18%--and A-B's sheer size affords it huge advantages in distribution and marketing--Miller is no longer being dismissed as a dinosaur destined to fade away like Schlitz, another once popular Milwaukee beer...
...battle with Budweiser from the store shelves to a courtroom, seeking an injunction to stop Anheuser and its distributors from what it claimed were false and deceptive marketing practices, including the defacing of Miller products in stores with pro-Budweiser stickers. A federal court ordered Anheuser to pull liquor-store posters that said Miller is owned by South African Breweries--its parent, SABMiller, is now headquartered in London. But the judge allowed the continued airing of TV ads declaring that Miller is South African owned--and therefore ineligible, Budweiser's talking lizards informed viewers, to run for "president of beers...
...doughnut is finding new life as a high-end dessert. Pastry chefs are now filling their after-dinner menus with doughnuts and fritters fresh from the fryer, like the Drunken Doughnuts at New York City's Maloney and Porcelli, left, which come with three tiny jars of liquor-spiked jams. Also in Manhattan, at the Red Cat, pastry chef Rebecca Masson offers risotto fritters with gingered blueberries and wildflower honey semifreddo, while diners at Riingo are treated to doughnut holes filled with green tea jam. At Grace restaurant in Los Angeles, Elizabeth Belkind serves jelly doughnuts with a velvety vanilla...
...Spring Formal, which he says sported nearly double the number of guests in previous years, prompting guests at Eliot House’s famed Fete to crash their neighboring House’s party. In order to pique interest in the occasion, Bahadu had 100 handles of liquor delivered and wheeled through the courtyard during the goat roast, which took place the week before the formal...
...council passed a bill sponsored by Chapa and Vice President Michael R. Blickstead ’05 on March 21, called the Keg Return Service Act, which provided funding for the council to return students’ kegs to the Blanchard’s liquor store in Allston on a series of Sunday afternoons, starting on April 11—which happened to be the day of Easter. Blickstead wrote to UC-general, the council’s open e-mail list, on the evening of April 11, after the keg return service had not taken place, that he, Mahan...