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Since early fall, Alethea W. Black '91 and Kristina W. Friberg '91 have sold Tasti D-Lite out of the Cafe Paradiso on Brattle St. Already they have a following...

Author: By Maya E. Fischhoff, | Title: Students Run Fro-Yo Business | 2/7/1990 | See Source »

During their first year, Friberg explains,"Alethea and I were both frequent customers ofLuscious Licks, to say the least. Then Aletheaspent the summer working in New York anddiscovered Tasti D-Lite, which has half thecalories of frozen yogurt and she liked it a lotbetter...

Author: By Maya E. Fischhoff, | Title: Students Run Fro-Yo Business | 2/7/1990 | See Source »

Black explained that while she was interning atChase Manhattan after her first year she routinelyvisited a Tasti D-Lite store during lunch time."I'd spend the first half hour waiting in line andthen the second enjoying it," she says, smilinglike the proverbial...

Author: By Maya E. Fischhoff, | Title: Students Run Fro-Yo Business | 2/7/1990 | See Source »

Guilt-free, and yummy too, according to Greg B.Felker, a John F. Kennedy School of Governmentstaff member and Tasti devotee. "Let me stateunequivocally that my interest in Tasti D-Lite isthe taste," he says. "I'm not concerned withcalories...

Author: By Maya E. Fischhoff, | Title: Students Run Fro-Yo Business | 2/7/1990 | See Source »

Eighty-three frothy servings of Tasti D-Litesounds like a lot. But for some customers, TastiD-Lite is more than an occasional treat; it is away of life...

Author: By Maya E. Fischhoff, | Title: Students Run Fro-Yo Business | 2/7/1990 | See Source »

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