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Word: liven (lookup in dictionary) (lookup stats)
Dates: during 1960-1969
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Usage:

Sensible Change. President Abernethy has done what he could to liven up AMC autos by adding plush touches to the interiors of his cars, bringing out an optional V-8 engine for the Ambassador and Classic, and introducing a limited-production Typhoon sports car that is powered by a spirited, brand-new six-cylinder engine. But Abernethy's first real chance to reverse AMC's decline comes this fall with the introduction of the first models for which he is responsible. The big change: the Ambassador has been redesigned and enlarged to compete with the Big Three...

Author: /time Magazine | Title: Autos: American's Troubles | 5/15/1964 | See Source »

...this presumably meant that Pont intended to liven up Yale's offense by instituting a new passing game, more wide running, and a flashier overall attack...

Author: By Donald E. Graham, | Title: New 'John Pont System' Has Undergone Revisions | 11/30/1963 | See Source »

Perhaps Connecticut's unpredictable Democratic Senator Thomas J. Dodd just wanted to liven things up. He rose in the Senate chamber early one evening last week and demanded to know why his colleagues were preparing to recess, when it was only a little past 6 p.m. The Senate has been keeping Wall Street hours of late, he complained...

Author: /time Magazine | Title: Nation: Skunk at a Lawn Party | 11/15/1963 | See Source »

...pitchers will not have it all their own way for long. After this season of adjustment, batters should adapt to the new strike zone; and when its novelty wears off, pitchers will probably find it just as hard to hit as the old one. The ball could liven up, the nuclear test ban could clear the air, the wind might shift, and 1964 could be the year of the batter...

Author: /time Magazine | Title: Baseball: The Year of the Pitcher | 9/13/1963 | See Source »

...have got to headline something, and Christian Dior's Marc Bohan had just given them nothing-sacred necklines. Jacques Heim, breaking with top secret tradition, called in photographers and gave them permission to expose to the world his deep-dish evening dresses. It was a fun way to liven up a dull week, but Paris has long since taken bosoms to her heart...

Author: /time Magazine | Title: Fashion: All About Yves | 8/9/1963 | See Source »

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