Word: localization
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Dates: during 1930-1939
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...Lagrange, Ohio local option election, voters approved all liquor containing 6% or more alcohol, voted down 3.2 beer...
...grayish in color . . . four-and-a-half inches over all, the handles three-quarters of an inch in diameter . . . stamped [on top] 'Japan 33²' and on the side . . . 'Imperial - sterilized' " put on your gloves, wrap it up, and bring it at once to your local health department...
Like its only big competitor, NBC Artists Service, Judson's Columbia Concerts Corp. has a stooge set-up which tends to small-town business. This stooge is known as Community Concerts. Columbia Concerts Corp. sells some of its wares to radio chains and sponsors, symphony orchestras and local independent managers, but its biggest single customer is Community Concerts. Conveniently, Community now functions as an "inactive corporation," is regarded merely as a division of Columbia Concerts Corp., has the same board of directors as Columbia and the same president-Arthur Judson. When President Judson of Community engages the services...
Selling Podunk. President Judson of Community has 20 traveling salesmen. They earn their pay mostly in towns of 15,000 to 500,000. In Podunk, for instance, which has never heard any music better than the high-school band, a salesman calls on the local bigwiggery and the clubwomen, cajoles them into a week's fund-raising campaign to put Podunk on the musical map. When Podunk's committee has the money in the bank, the salesman checks over Columbia's list of appropriately-priced artists. For these, Podunkians pay list prices. But Judson's artists...
...shortage of 2,000 houses in and around the Clairtown area, the building firm of Gilbert-Varker, Inc. persuaded Big Steel to cooperate in erecting a 300-house, 92-acre subdivision known as Colonial Village. FHA got behind 80% of the project's $1,314,000 total cost, local investment bankers did the rest. Costing $4,200 to $4,800 each, the houses use as much as 7,000 lbs. of steel, compared to the 2,380 Ibs. in the usual small dwelling...