Word: localize
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Dates: during 1950-1959
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...decade ago with a small, warm glow, fed by the best of intentions: to match the standards of the prosperous, industrialized nations of the world, to live the full, good life. The specific objectives varied by nations-large public works, social welfare schemes, high wages, more leisure for workers, local rather than foreign development of national resources -all adding up to what economists call "the revolution of expectations." But expectations outran means; relatively backward economies could not supply the standards of fully developed states. Strained for the means, nations turned to their central banks, forced them into credit expansion...
High Adventure: Lowell ("Hello Everybody") Thomas, 65, has finally found a spot on the globe where nobody ever heard of Lowell Thomas: the "uncontrolled territory" of New Guinea. In fact, the local headhunters had never even heard of TV, and when Lowell ran off the "rushes" for some native chiefs, they were "utterly bored." This week Thomas put U.S. viewers to the test with the first of seven new color travelogues on CBS. Gleeful headhunters waded shoulder-high in scummy New Guinea swamps to catch crocodiles with their bare hands; the barebreasted "debutantes of Kambaramba" skimmed along opal waters...
...sharp disagreement was Johns Hopkins University's Dr. Milton Edgerton, 36. He reported that in three years he has operated on 32 women, aged 28 to 38. All were married, and all were emotionally upset by what Dr. Edgerton called "a local anatomical fixation" on their small breasts, though he had them screened by a psychiatrist to be sure that none had more deep-seated mental illnesses (an equal number were turned away on this score). Instead of natural fat, Dr. Edgerton used a form of built-in falsies made of a poly vinyl sponge called Ivalon. Checked...
...flock of man-sights-dog stories, Muttnik pointed the press to such offbeaters as the U.P.'s breathless account of an Illinois housewife whose metal bed frame somehow picked up the satellite beep ("Three shorts and one long, like Beethoven's Fifth Symphony"). Editors strove heroically for local angles. Hearst's New York Journal-American-which let its sleeping anti-vivisectionism lie-tracked down a canine psychologist who reassured animal lovers: "This dog is happy to be part of something important...
There is, furthermore, a military advantage in our allies possessing nuclear weapons under control of a committee of the member nations. In the event of small, local wars, where sheer numerical superiority works to the advantage of Communist aggressors, the smaller countries could defend themselves with tactical nuclear weapons, without embroiling the United States in the conflict. This would be a valuable alternative to America's "massive retaliation" against Soviet targets, as reprisal for brush-fire skirmishes, while the provision for central control would prevent a nation's using the weapons for purposes not approved by the Alliance...