Word: localize
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Dates: during 1950-1959
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...mountain that John Monroe put in its place was once an orderly peak in Wadi Shaib. Last month, local police patrolling the road to Jerusalem reported that it was walking away. Government officials at Amman at first viewed the report-and the cops-with suspicion. Then they went to have a look. Sure enough, there was a 40,000-square-meter chunk of mountain moving majestically down the valley in a slow-motion landslide. By nature's whimsy, fig trees that had been on one side of the road were now on the other, and bean fields had moved...
...Local justice ordered the new landlords to pay the old a fair price for the bean fields, but the question of what to do about a displaced quarter-mile of vital state highway still remained. Like a link of pontoon bridge that has drifted downstream, one stretch of the highway lay useless at the valley's bottom, and the vagrant mountain sat camel-like astride the rest. Jordan's ministers estimated that it would cost $400,000 and 40,000 man-days of labor to push the mountain aside, and Jordan's budget could never stand...
...Local Angle. New to newspaper cartooning. Norris is an old hand at the drawing board. Born in London, he went to Canada as a child, just out of high school got a job as a draftsman. He skipped college, did drawings for ad agencies. During World War II, as a captain in the Canadian army, he put out a technical magazine...
...Norris became art director of Maclean-Hunter's Canadian Homes & Gardens in Toronto, later moved west to the Sun. Publisher Don Cromie has not syndicated Norris because he likes the local angle and "I don't want him to swing his stuff toward the syndicated style." But now that his local boy has made good, Cromie may have to change his mind...
...split the cost with bottlers on their local advertising, helped them buy more trucks and bottles to fill the peak hot weather sales. He bought and revamped 17 bottling plants at a cost of $13 million, sold some of them to new bottlers, added more flavoring to his drink. To keep Pepsi uniform...