Word: localized
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...Local commercials have a unique charm. Absent production values, ad-agency guidance, a budget or, often, common sense, the results can be endearingly bad. Two filmmakers with an appreciation for such train wrecks are accepting nominations for businesses in need of a quirky local commercial of their own, documenting the absurdity on their website, I Love Local Commercials. (See the 50 best websites...
...Rhett McLaughlin and Link Neal, say they have a camera and plenty of ideas - they just need a business to film. They've produced six spots so far, for establishments ranging from a cosmetology school to a Cuban gynecologist turned car salesman. (Really.) The results are predictably absurdist, and local businesses have proved more than happy to play along - several hundred have nominated themselves for a spot...
...mobile home. Or don't. I don't care." The 1 min. 20 sec. spot's a little bloated to actually run on TV, but who cares? More than 700,000 people have viewed the clip online. That's probably nearly as effective as an actual ad on local...
...whose habitat spans from the West Coast of the U.S. to Japan, is officially in better shape, but one Tsukiji auctioneer estimates the number of tuna coming in these days is down 60% to 70% from what it used to be. Japan's Fisheries Agency does not believe its local tuna are overfished and has steadfastly refused to impose a quota on its tuna fishermen. But in August, Masayuki Komatsu, a professor at Japan's National Graduate Institute for Policy Studies, who has fiercely defended Japan's right to hunt whale, made the heretical claim that because Japan's bluefin...
...Japan consumes about 80% of the 60,000 tons of bluefin caught around the world each year - and local economies on both sides of the planet depend on it. Off the coast of the Spanish port of Cartagena, hundreds of seagulls swarm the same patch of water six days a week, waiting for a boat to arrive and uncoil a long, plastic tube into the water. As sardines and mackerel are pumped into the deep, the water begins to churn. Hundreds of bluefin tuna, circling in vast cages beneath the water's surface, duke it out for their daily meal...