Word: loft
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Dates: during 1930-1939
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...pair of shears is visible when the Henry Romeike clipping crew is at work full blast in its Manhattan loft. About 60 young women sit at benches, expertly scanning the 1,900 dailies and 5,000 weeklies which have been sorted from great stacks of mail bags. (Newspaper subscriptions are a bureau's largest expense excepting labor.) Pasted on a wall before each girl's eyes is a typewritten list of clients and subjects most difficult to remember. The bulk of the 7,000 names and words for which she must watch is carried in her head...
Happiness, Too. Last week Happiness ("In Every Box") Candy Stores joined Loft, Inc., The Mirror and Pepsi-Cola Co. in their fight against Coca-Cola Co. Happiness sought $2,250,000 in damages, bringing the total of the actions to $11,750,000. Allegations were the same ones of libel and "malicious interference" with the Pepsi-Cola contracts (TiME...
...show that Pepsi-Cola is not being sold deliberately as a substitute for Coca-Cola. When Coca-Cola Co. saw the label it scouted about, wrote Pepsi-Cola Co. last month that "your product ... has been and is now being substituted and passed off for Coca-Cola ... at ten Loft, six Happiness and seven Mirror stores. . . . This detection . . . entitles us to the reward . . . and we herewith . . . make demand upon you for the payment...
Last fortnight Loft and Pepsi-Cola answered with $7,000,000 worth of damage suits, charging Coca-Cola has maliciously attempted to break Pepsi-Cola's contracts, to hurt Loft's business (TIME, May 16). Last week the Mirror stores (operated by Loft) joined the fray and brought suits for $1,250,000 in damages. A million dollars was asked for general interference with the Loft-Mirror-Pepsi-Cola contracts, charging that Coca-Colans had bribed Mirror employes, had attacked Mirror's stock, had interfered with customers, had stolen goods. The second suit for $250,000 was because of Coca...
...Against Coca-Cola. Last week Lawyers Edward Sidney Rogers and James Fulton Hoge prepared to defend their big client, Coca-Cola Co., in two damage suits. More important of the two was an action of $5,000,000 brought by Loft, Inc., candymaker and seller. Loft charged that Coca-Cola attempted to interfere with a Loft contract to sell Pepsi-Cola in its stores, threatened to attack the value of Loft stock ($2.50 last week) if the company would not sell Coca-Cola, sent agents to Loft soda fountains to hurt Loft's business by slander and intimidations. Filing...