Word: logged
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Dates: during 1980-1989
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Maxwell House coffee. Log Cabin syrup. Oscar Mayer hot dogs. Jell-O. Birds Eye peas. From breakfast to dinner, millions of Americans eat General Foods products every day, never realizing that one company makes them all. While its products are household names, the firm, which had sales during its last fiscal year of $9 billion, is low-keyed, given to such simple boasts as "We sell more kinds of food and more of it." That tone may soon change. Last week General Foods was taken over by Philip Morris (1984 revenues: $13.8 billion), whose Marlboro man and Virginia Slims woman...
...Darlin' " is a word much used. The dresses are not declared to be knockout, fashionable, stunning or even competitive--but darlin'. An old-money wife in her peppy 70s describes her husband's "little log lodge," where "you can lie in bed at night and push the button and the roof opens up so you can see the stars," as . . . darlin'. A mother and daughter, real estate money, both completely spherical, describe the spring collection's piece de resistance, a long beaded white gown surmounted by a tailored denim topper, for $13,700, as darlin'. The customers do not often...
Ralph: Wait, Wanda! I want to say a word about retroendorsements. You know what I mean--endorsements that might have been if other people had been as alert as Gerry. I'm thinking of Abe Lincoln for Log Cabin syrup, Torquemada for flame-broiled whoppers or Judas Iscariot for Franklin Mint silver coins. With artistic control, Judas wouldn't actually have to hold the coins up or anything. His kids could be shown flipping them casually in the background among the Roman soldiers...
Writing an operatic Broadway show was considered box-office poison 30 years ago, but Bernstein was up to the task. "Chief problem (is) to tread the fine line between opera and Broadway, between realism and poetry, ballet and 'just dancing,' " noted the composer in his log the year before it opened. In Candide (1956), he had attempted such a synthesis, but that show was crippled by a bitter book that was vulgarized in its later revisions. With West Side Story, however, Bernstein's command of popular idioms, his soaring lyric gifts and technical skills got free rein in a show...
...yellow peril." The Japanese insist that they are doing more than ever to encourage American firms to do business in their country. Last week the Japan External Trade Organization was host to a four-day fair for products of 250 small and medium-size U.S. exhibitors. Among them: Montana Log Homes of Kalispell, Mont., and AmLab International, a New Jersey maker of pharmaceuticals...